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How do I start a jewelry business?
Nov 15, 2022
Many people who have never done jewelry business want to engage in jewelry business. How can they build their own jewelry business empire step by step? In fact, only the following 5 sections are needed.
1、 Company information (referring to personal brand information, replace with XX) XXXX JewelryXXXX Jewelry Shenzhen XXXX Jewelry Co., Ltd.
2、 Market research industry analysis, benchmarking brand, customer group positioning analysis, and self core value refining.
3、 Brand image, market positioning, product positioning, user portrait, product style, product pricing.
4、 Brand building Brand connotation (introduction), brand story, brand communication language, VI system, product packaging design.
5、 Online publicity of publicity channels: advertisements, media, channels, promotional films, PR, regular posters, etc; Offline publicity: cross industry cooperation and product sponsorship.
6： Sales channels B2C, e-commerce platforms, brand stores, direct stores, well-known online celebrities, brand joint sales, and event placement sales.
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