What is High Jewelry? What are some amazing masterpieces?
Article from:www.showfay.com
First of all, in terms of English, we can divide it as follows: Jewelry, Fine Jewelry, High Jewelry French: Bijoux, Joaillerie, Haute Joaillerie In Chinese, we can only say jewelry and high-grade jewelry, lacking a refined level. These three categories are all precious metals. Many Fashion Jewelry/Bijoux Fantasie are not included in the jewelry category, but in the accessories category. After understanding this concept, let's talk about high-grade jewelry.
Some workshops in Paris take orders for high-grade jewelry all the year round. These orders are either entrusted by the brand or their own private customers. I have also contacted some special orders from rich families I once asked my colleagues in the workshop, what kind of jewelry can be called high-grade jewelry? First of all, it should be made by hand. Without the help of computer software and 3D industrial tools, all of them are completed by hand, and the printing or wax carving is completed by hand again in pieces and assembled. If it is a private customer, we sometimes make a silver version according to the different designs, and then fly to the customer's city, or invite her to the studio to wear it, and then adjust the shape. For example, a high ordered necklace has more decorations on the chest. It happens that the upper body of the customer is relatively plump, so we can't use the wood chest model of the workshop. We need to adjust it one-to-one after personally wearing it. In a word, after several rounds of adjustment, the gold plate is made according to the silver plate. Finally, it is still the familiar link of inlaying, polishing and assembly. Many factories in China don't like to do it in pieces.
They are afraid of wasting time and making no money. Therefore, many jewels are made as a whole. In this way, it is easy to lack a sense of hierarchy and flexibility. Secondly, exquisite workmanship and long working hours. Due to the originality and uniqueness of high-grade jewelry, the process is complex and there are many working hours. For many pieces of high-grade jewelry, it is normal for the workshop master to work for one year. At the end of last year, someone from a royal family customized the crown with nearly 40 carats of pink diamonds. After design, finalization, and manual production, the crown was finally completed in February this year, taking nearly 15 months. (The explosion-proof police car opens its way to take it away.) Third, originality and uniqueness. July and August of each year is the high setting week of Paris high quality jewelry. The major brands began to conceive and discuss the theme and R&D of the series two or even three years ago. If you don't understand the concept of premium jewelry, you should know something about the series released by the brand during this period.
Brands have made great efforts to lead the whole high-end jewelry market, and they will work hard on gemstones, craftsmanship and design. The attributes of each brand and the difference of customer groups are doomed to different brand designs. For example, fashion brands such as Chanel and Dior have also started to make high-end jewelry. However, in the field of high-end jewelry, they are very young brands, and they start from clothing. So you can see that Dior's high-end jewelry, soul elements, can not be separated from skirt hem, skirt folds, clothing shapes, colors, and so on. A good jewelry/high-grade jewelry must be a combination of design, craft and material. Each brand has classic masterpieces. Some independent designer brands also design some high-end jewelry. I believe you have seen many of them online. Many jewels have multiple uses and wearing methods, and everyone has been constantly researching and breaking through the design and technology.
Cartier, which appeared at the Cannes Film Festival, is also one of the new series to be released in Paris in July.
5.32 The emerald of carat sugarloaf and two black opals with a total weight of 25.24 carats are inlaid with lapis lazuli on the side of the necklace.
Green gold is cut according to the design.
The second is another new work of Cartier exposed on the red carpet the day before yesterday.
Emerald with crystal. Emerald is embedded in the crystal, and the crystal is divided into three layers to give the illusion of vision.
As we all know, the secret inlay of Fanke Yabao has reached the third generation.
High Jewelry, due to its ultra-low output, ultra-low exposure, and on the contrary, ultra-high addition, always has some mysterious color. Many readers have countless questions about high jewelry. Today we are going to explore the secrets of high quality jewelry, just to tell you everything about high quality jewelry.
The English names of high-grade jewelry are generally HIGH JEWELRY, HIGH-END JEWELRY, FINE JEWELRY. The opposite is clothing accessories, fashion accessories, COSTUME JEWELRY, FASHION JEWELRY. Later, when compiling the answer, I added that some brands distinguish Fine from High, while High has a higher positioning, and some brands do not distinguish between them.
1、 Definition of fine jewelry
Contrary to clothing or fashion jewelry, high-grade jewelry is high-end jewelry, and its price is naturally more expensive. As a definition, fine in fine jewelry means excellent and best quality. For many traditional jewelers, high-grade jewelry is considered to be made of gold or platinum, with precious gemstones, such as diamonds, rubies, sapphires and emeralds. There are also some people who believe that high-grade jewelry is made of precious metals and gemstones, not by machines for mass production, but by elaborate production and exquisite workmanship. Nowadays, there are many brands with high-grade customized jewelry, including but not limited to the following brands:
3、 Each item of high-grade jewelry has only one orphan? Don't you want to buy it? Because the gems of high quality jewelry often use very precious gems, and it is well known that each gem is unique. At the same time, most high quality jewelry costs huge manpower, almost all of them are handmade. Therefore, it is really difficult for craftsmen to complete an identical high-quality jewelry. Therefore, there is usually only one piece for each model. Sometimes, due to the strong needs of customers, some high-end jewelry of certain styles will also be made many pieces, but the number is still very small, as a limited edition. Some typical iconic and continuous designs are not included in these ranges. Although these styles have similar themes and outlines, each release will have new gemstones, colors, and materials to match and construct a different visual feast.
4、 How much does it cost to buy high-grade jewelry? The price of each piece of high-grade jewelry is different, and the price is basically confidential. It is set according to the creativity of designers, the efforts of craftsmen, the difficulty of craftsmanship, and so on. In terms of RMB, some high-quality jewelry can only be owned by hundreds of thousands, while others can only be owned by hundreds of millions.
5、 Is premium jewelry the same as premium customization? dissimilarity!!! The creativity of high-grade jewelry comes from famous designers, not the needs of buyers, and a piece of high-grade jewelry often belongs to a certain series of high-grade jewelry. Advanced customization requires more consideration of the buyer's personal ideas, and the gap between the buyer's aesthetic design level and the professional designer is still obvious. However, although high-end jewelry lacks the buyer's self creative process, it will also burst out artistic sparks because big name designers freely display their imaginative ideas in mature professional fields. In addition, the finished products are often presented when high-end jewelry is released, and the waiting time is greatly saved after purchase.
6、 Will high-end jewelry be sold in stores?
Precious high-grade jewelry will certainly not appear in every store, but the specific situation is also related to the marketing methods of each brand.
The high-end jewelry of VAN CLEEF&ARPELS is displayed in almost every store, and every store rotates at intervals;
CARTIER's high-grade jewelry will be displayed in an important local shop in the annual tour exhibition of Kajia.
7、 Do you only sell premium jewelry to VIP? NO, of course not~The brand respects every customer, no matter whether it is a VIP or not, even if it is not a VIP, it can develop into a VIP. It's just that some sales personnel have established long-term deep friendship and long-term communication with fixed VIP customers, which has led them to be more confident and accurate about the taste, needs and urgency of familiar VIP customers. There are also some loyal customers who have ordered high-grade jewelry in specific brands for generations. They have a friendship beyond buying and selling with these famous jewelry designers, for example, they have been friends in daily life. When the design draft was just completed or even the prototype was first seen, they took the lead to buy high-grade jewelry that had not yet been listed.
8、 What benefits will you enjoy after buying high-grade jewelry? First of all, when big brands hold some very special private events, the brand will reserve seats for their most loyal customers over the years. At the same time, you will receive thoughtful small gifts from these brands on your birthday. Sometimes, on some important festivals, such as Christmas, big brands will also send special small gifts to customers who have bought high-end jewelry with them for a long time.
At the end of the article, let's enjoy some of the high-end jewelry (links are basically given, and you can collect them if you like):
Chopard(肖邦):
RED CARPET COLLECTION 2019
2018 BLUE BOOK COLLECTION SERIES IN TIFFANY'S HIGH JEWELRY:
WINSTON CANDY SERIES OF HARRY WINSTON'S PREMIUM JEWELRY:
Article from: www.showfay.com
- Company Info
- Feedback
- Customer Reviews
- About Us
- Dropshipping
- FAQ
- User Center
- Forget Password
- My Orders
- Tracking Order
- My Account
- Register
- Payment & Shipping
- Terms And Conditions
- Return Policy
- Shipping Methods
- Payment Methods
- Discount